VR360 Production for the Phu My Plant Complex by Kim Marcom

With the goal of demonstrating a strong transformation towards digitalization, supply chain transparency, and modern integrated production ecosystem, the Phu My Fertilizer Plant – PetroVietnam Fertilizer and Chemical Corporation (PVFCCo) – one of Vietnam’s leading heavy industrial hubs, chose Kim Marcom to execute its VR360 project – a factory tour platform using 360 technology. The project aims to fully digitize the real-life visiting journey through a Virtual Tour 360, enabling partners, customers, and internal teams to “step into” the factory anytime, anywhere, 24/7.

Kim Marcom Produces Virtual Tour 360 for the Phu My Fertilizer Plant

Digitizing a 63-Hectare Phu My Fertilizer Plant with VR360

Turning a massive heavy-industry complex into a fluid and realistic VR360 experience is extremely challenging. The Kim Marcom team handled several unique demands:

• Huge Scale: The complex includes multiple factories, workshops, and an intricate infrastructure system.
• Safety & Security Requirements: A specialized production environment with strict rules involving machinery, chemicals, and internal protocols.
• Logical Structure: The virtual journey must accurately represent the real physical visit and clearly illustrate the continuous operational workflow of the factory.

The project underscores PVFCCo Phu My, leading position in digital transformation.The VR360 virtual tour platform for the Phú Mỹ Plant Complex has gained significant attention from major Vietnamese newspapers and magazines, including Sài Gòn Giải Phóng, the Government Electronic Newspaper, Accounting & Auditing Magazine, TheLeader, and others.

Cost-Optimized Virtual Tour 360 Production for Industrial Sites

To overcome these challenges and deliver a clean, professional product down to the smallest detail, the Kim Marcom team executed a tightly structured workflow with specialized technical solutions.

1. Surveying & Developing the Logical Flow Map

A professional Tour 360 requires a logical navigation path. The Script and Production teams conducted a full-site survey across the entire industrial complex.

A detailed flow map with more than 100 shooting points was created to accurately simulate the physical visiting journey – from the Main Gate to the final destination at the Quality Control Department (KCS).

2. Professional Panorama 360 Production

Using dedicated 360 equipment, Kim Marcom captured the entirety of the large-scale complex. Beyond shooting, the post-production team retouched and refined every frame, removing unnecessary elements and ensuring clean, sharp, and professional visuals that reflect the true scale of the Phu My Fertilizer Plant.

3. Interactive Programming & UX/UI Optimization

The Technical team programmed a smooth and intuitive interactive interface. Intelligent navigation hotspots allow users to move easily between areas with a single click.

To enhance the digital visiting experience, Kim Marcom created two unique Virtual Tour journeys, serving different usage needs:

Tour 1 – Guided Tour (Automatic)

A system-led experience where visitors are automatically guided through key highlights. A professional voice-over explains processes, technologies, and achievements within the integrated ecosystem.

Tour 2 – Free Exploration

A “walk-around-like-real-life” experience. Visitors can freely explore approved areas on the 360 map, accessing strategic viewpoints to learn more about any area of interest.

Conclusion

For factories, industrial complexes, and large-scale manufacturing hubs, traditional physical tours face limitations due to safety regulations, internal security protocols, distance, and high operational costs.

Understanding the demand for Virtual Tour 360 ProductionService for Factories and Industrial Zones, Kim Marcom provides an optimized solution that enables partners and investors to explore facilities 24/7, eliminating geographical barriers and reducing 100% of the time and cost required for physical visits.

Read more: Professional Video Production Services at Kim Marcom

Contact Kim Marcom for consultation on Virtual Tour 360 production (VR360) services to digitize processes, optimize operations, and elevate your enterprise visitor experience.

Contact Information

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